Wednesday, February 19, 2020

Post-Bop and Avant-Garde Jazz Saxophonist Keith Gamble: Exposure On Linkedin

Post-Bop and Avant-Garde Jazz Saxophonist Keith Gamble: Exposure On Linkedin:      When I was a young musician just starting out, if someone wanted you to perform for free they would say something to the effect of - I ...

Exposure On Linkedin

     When I was a young musician just starting out, if someone wanted you to perform for free they would say something to the effect of - I can`t pay you, but "think of all the exposure you will get". There is a value in exposure. I am not saying musicians should work for free for exposure, but non the less exposure is important. Exposure on social media is a viable tool to let audiences know who we are, and when and where we are in performance.

     As musicians we use social media to further our musical careers. Linkedin is an underused social media outlet for thousands of music industry people. Benefits of Linkedin are as such:
   1. Connecting with people you need.
   2. Maintaining connections.
   3. Professional appearance.
   4. Research opportunities.
Linkedin is intended for those who are serious about the business side of music. Also, Linkedin is a promotional tool musicians can use for greater exposure. Linkedin is for those who want to manage their own business, and self-promote.

     Through Linkedin musicians can participate in group conversations, and add meaningful discussions to topics while contributing to others in on-line conversations. However, Linkedin is a commitment if used correctly. After all, you cannot expect others to follow you if you are not following them. Linkedin also offers you an ability to add your special and unique insight to discussions.

     Linkedin is a great resource for professional networking and letting others know what products, services, performances, and other music business activities you have to offer. Through Linkedin you can create a "Company Page" for your ensemble, create projects on your profile, become involved in Linkedin groups, and follow "thought leaders" or "influencers" on Linkedin. Contact Linkedin for more information at www.linkedin.com if you are not a member of this social network, and get the exposure you deserve.